The Super Administrators & PAs Training Workshop

Sue France is an icon in the industry of Management Assistants and Executive Secretaries. Her program is very well thought out, accessible and identifies the very real needs of the modern, busy P.A.' She is a fantastic speaker and a leading voice for Assistants around the world

Beyond taking phone calls, filing and administrative duties - Today's successful PA, is a key business partner to their bosses and is expected to deal with a multitude of business complexities from project management, business negotiation, event planning, problem solving, handling difficult people competently from all levels - all while maintaining front line poise and professionalism.

ee3Led by Sue France, an Award Winning Executive Secreterial Expert & Best Selling Author of UK's Definitive Guide Book For all PAs from the United Kingdom (UK)

This high energy and comprehensive training program is packed with comprehensive self-assessment tools, proprietary techniques, fun, yet practical take-aways and best practices from Sue's 35 years of award winning high level executive assistive experience.


Sue France

Author of “The Definitive Personal Assistant & Secretarial Handbook 2nd edition” & “The Definitive Executive Assistant & Managerial Handbook”

The UK Times Crème/DHL PA of the Year
UK Chairman for EUMA (European networking organisation for Assistants)
Certified TetraMap® Facilitator
Editorial board member and regularly writes articles for the ‘Executive Secretary’ magazine

Sue France is an internationally renowned motivational speaker, coach, trainer and the author of the successful worldwide book: “The Definitive Personal Assistant & Secretarial Handbook 2nd edition” published August 2012.

Sue is a master trainer in the Secretarial Profession and has trained thousands of secretaries & PAs all over the world from Europe, the Middle East, Africa, the Americas, China and South East Asia. Sue is a Qualified Fellow of the Chartered Institute of Personnel and Development L&D Practitioner. She is the UK Chairman for European Management Assistants (EUMA a secretarial networking organisation operating in 26 European countries.

Sue has worked in the secretarial field for over 30 years. Sue then became training manager responsible for 600 secretaries in the UK for a global accounting firm and won the prestigious award of The UK Times Crème DHL PA of the year 2006 and also was a finalist in the European Smart PA of the Year 2007. Sue is a finalist in the Forward Ladies Business Woman of the Year 2012 and the winner will be announced on 26 November 2012.

Sue is on the editorial board of a global magazine for secretaries – “Executive Secretary” and regularly writes articles for this magazine and other publications.

Click to View 10 Fantastic Benefits of Attending

Combined with with her extensive teaching expertise mentoring thousands of PAs, you will;

Understand what your ‘business partner’ role is to your boss how you can be an invaluable strategic partner and exceed your own and your boss’s expectations

Understand the Perceptions & Assumptions you and the people around you have and make and take control of your life & career

Create your powerful personal branding and learn how to articulate your strengths

Learn the art of influence & persuade anyone through powerful proprietary tools

Adapt highly effective time, task and stress management tools and techniques that will let you run a stellar office and stay in control, no matter how hectic the day gets.

Gain a new awareness of what drives you, and become a powerful motivation force to yourself and the people around you.

Use award winning techniques for better listening, deal with difficult people, handle enormously negative situations, & overcome discrimination.

Gain skills to not only deal with difficult clients, but with difficult bosses, subordinates, co-workers, friends and family.

Leverage on powerful self-assessment tools to maximise your talents and abilities as a progressive secretary, in becoming a great presenter and communicator and how to overcome some of the discrimination against those who wish to climb the corporate ladder.

And Many MORE!

Gain the complete confidence you always wanted to have to deal with every aspect in the new demands of today's Super Executive Secretary.

Day 1 - ( Click to Expand )



Working as an effective confident team member

Stretching your comfort zone

How to increase & maintain your confidence and self belief

Conduct a strengths and weakness assessment

Positive Coach versus Negative Gremlins

Understanding perceptions, assumptions and how to change them

Virtual and face to face first impressions best practice

Best practice email management

The importance of understanding the life cycle of a team and how it can help you

Working in teams and understanding the role you play and the impact you can make



How to be the ultimate strategic ‘Business Partner’

Learn the 3 elements of being a business partner

What is expected of you at the Board and Leadership level

The secrets of a successful high level Assistant

How to build and maintain successful working relationships

Skills, attitude and behaviour requirements

Rising to the challenges and overcoming them

Understand the impact you have on organizational goals and vision

How to motivate yourself and others

Top tips on Crisis Management

Advanced Communication and Negotiation Techniques



An introduction into Neuro Linguistic Programming and how you can use it in business

Gain a deeper understanding of verbal an d non-verbal communication

Active listening and inquisitive questions

Complete an assessment tool to help you understand your preferred thought processing and communication style

Learn the art of influencing and persuasion and how to effectively implement it in your workplace

Learn tips on how to negotiate effectively



Understand Business Etiquette and how to network to your advantage

The secrets and tips on how to network successfully

Internal and external networking

Top tips on international business etiquette

Making and grasping opportunities that work for you

Personal Development Plan

Goal Setting and action plan

Round up of the day and evaluation of Day One




Day 2 - ( Click to Expand )



Time, stress and change management
Managing your and your executive’s time and tasks effectively
Learn why you should focus instead of multi-tasking/switching
Keep in control with planning tools and techniques
The four quadrants – understanding the difference between urgent and important
Identifying and dealing with ‘time thieves’
Best practice for stress management
Understanding and advocating change management
Learn to be ergonomically correct with practical exercises


Dealing with difficult people and situations
Best practice on handling different management styles
Successful ways to deal with difficult behaviours
How to remain calm, flexible and professional at all times
Assertively managing your emotional responses – learn conflict management tools
Problem-solving technique working on a delegate’s ‘live’ problem


Continual development, appraisals and advanced professional branding techniques
    The self-development continuum
    The Star Model
    7 Leading Questions to ask at appraisal for you and your Executive
    Receiving and dealing with constructive criticism
    Discover how to build a powerful, professional, personal brand for maximum impact



Managing a Successful Corporate Event (case study) and meeting tips
    Planning – before the event – budgets, contracts, site visits and communication
    Planning – during the event – detail organising
    Post the event – evaluation and briefing
    Tips on Minute taking
    Tips on Chairmanship skills


Taking Action
    Conclusion and the future of the Executive Assistant
    Goal setting and personal development plan
    Evaluation of Day 2 workshop

“Sue France is undoubtedly one of the foremost trainers in her field. With lots of practical exercises and examples, participants feel as if they’re being mentored, rather than merely taught"

Nancy Bragg, Training Division Manager

"Sue's program are very well thought out, accessible and identifies the very real needs of the modern, busy P.A.' She is a fantastic speaker and a leading voice for Assistants around the world"

Liz Barlow, Private Secretary, Kogan Page Publishers

"Sue is absolutely passionate about the needs of Personal Assistants. She spares no effort to champion their roles, instilling confidence as a role model and an authority on the subject."

Jennifer Stills, Executive PA, British Airways

"Sue’s wealth of knowledge has been invaluable to the Executive Secretary magazine and the PAs that have been on her training course unanimously feedback that it's one of the best courses they have ever been on"

Lucy Brazier, Editor & Publisher, Executive Secretary Magazine

"Sue is an icon in the industry of Management Assistants and Executive Secretaries. I continue to be inspired by Sue and her incredible journey that she shares with others through her professional speaking series."

Laura Schwartz, Television Commentator, Eat, Drink & Succeed!

"I have attended many workshops with different trainers, but, this is simply the BEST…We felt that we were ready to listen to you for hours for it was so rich with quality information and skills.. From day one I started applying some of the skills you gave us to work with and my God IT WORKS."

Louay Kawas, Administrator, Qatar

Only 1 Session in Singapore - 21 & 22 MAY, 2018 - Secure The Early Rate Now!




Author: MichaelTow

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